Teddy fresh12/9/2023 ![]() ![]() Klein’s unmatched eye for detail can be seen in every aspect of the brand’s clothes - from the high caliber of their fabrics to the iconic teddy bear logo that appears on every garment. Quality is one of the defining characteristics of the Teddy Fresh brand. “It was a combination of all these factors where I felt like I wanted another creative outlet outside of our videos.” “And it was also at a time where I felt like when I wanted to go shop for myself, I didn't really know where to go to find the kind of stuff that I would want to find,” Klein said. Like I wanted more for myself, I wanted to do more. “And I felt like I had more time on my hands. “It was at a time where we were making like one video a week for YouTube,” Klein said on the birth of Teddy Fresh. While Klein utilized her creative energy for many years through YouTube and her personal sketchbooks, eventually fashion became her main outlet. “I mostly have this creative energy that I like to explore.” “I think that really fit my personality because I can never fully pinpoint it, like, ‘Oh, I'm a painter,’ ‘I'm a fashion designer,’ or ‘I'm going to be this one thing,’” Klein elaborated. I did painting, sculpture, screen printing, video art, photography, basically all of it.” “When I went to art school, by design they made us take all kinds of classes. “I think I've always been kind of a creative first, but not necessarily married to one medium,” Klein said. Before starting her YouTube career, Klein studied art in Israel, where she is originally from. “And, very quickly, became my full time job, and more.”ĭeveloping Teddy Fresh wasn’t Klein’s first experience with creative pursuits. ![]() “When we launched our podcast, we also decided to launch a clothing line, which I was kind of thinking was going to be my hobby and passion project,” Klein said. Diversifying her career through a podcast led Klein to explore other creative outlets. In an interview with The Harvard Crimson, Hila Klein expanded on the path that led to her current position.Īfter starting out on YouTube with her husband Ethan, the duo launched a podcast together. While Klein now balances many creative endeavors, things didn’t start out this way. Outside of Teddy Fresh, Klein also co-hosts the Friday episodes of the H3 Podcast, one of YouTube’s most popular comedic podcasts. The company boasts a wide array of artistic collaborations with brands like Marvel, Ripndip, and Looney Tunes. Klein is the creator and CEO of Teddy Fresh, a growing streetwear brand which has been worn by celebrities such as Sofia Vergara, Heidi Klum, and Billie Eilish. Hila Klein is a creative, and she is unafraid to embrace every facet of that identity. ![]()
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